Tuesday, April 05, 2011

The mantra of Hoffman

Books 2 Byte
Creative Genius
Peter Fisk
(http://www.wiley.com/)

Immerse yourself in innovation

After a number of conventional business development roles, including launching and being responsible for the ISP Get2Net and as CEO of the everyday.com portal, Zennström got together with Danish business partner Janus Friis to launch Kazaa, a free peer-to-peer music download service that, in those pre-iTunes days, created quite a stir in the music business, narrates Peter Fisk in Creative Genius: An innovation guide for business leaders, border crossers and game changers.

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