Monday, April 25, 2011

Question your strategy

Book Mark
Prakash Iyer
The Habit of Winning
(http://www.penguinbooksindia.com/)

Pause before pressing harder

Sales teams can be as useful as TV remote controls even while helplessly taking a lot of unfair pressure. That can be one of the reassuring lessons for marketers from The Habit of Winning by Prakash Iyer.

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