Books 2 Byte
Analytics at Work
Thomas H. Davenport, Jeanne G. Harris, and Robert Morison
Going beyond ‘golden gut'
If you are a manager who is adamant at relying on your ‘golden gut' or intuition to make decisions, this book is not for you: Analytics at Work by Thomas H. Davenport, Jeanne G. Harris, and Robert Morison (Harvard). The authors concede that sometimes intuitive experience-based decisions work out well, but they hasten to warn that often such decisions either go astray or end in disaster.