Wednesday, July 22, 2009

A win-win situation

BookValue
Corporate Ethics, Governance, and Social Responsibility
A. C. Fernando
( http://www.pearsoned.co.in/ )

Value systems: Two can tango

When Lalu Prasad and J.J. Irani met in the early 1990s in Patna, the conversation revolved around an important issue: money. Around that time, the former had just come to power in Bihar; and the latter had become the new chief executive of Tata Steel.
“I told him that we could not give him any money as a person, we could not give his party any money, but if he had any social causes like building a school, digging wells in the summer in his constituency, giving people protection in the cold Bihar nights with blankets, flood relief, fire relief, cleaning up Patna, anything which is of the nature where the community would benefit, we have plenty of funds for that,” writes Irani, in one of the essays included in Corporate Ethics, Governance, and Social Responsibility: Precepts and Practices, edited by A. C. Fernando.

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