Thursday, June 04, 2009

Tourism and heritage

Book Mark
Branding India
Amitabh Kant
(http://www.harpercollins.co.in/)

`Transformative' tourism

A tourism development strategy aimed at pro-poor objectives can lead to an increased demand for goods and services provided by the poor, increasing their asset base and supporting diversification, says Amitabh Kant in Branding India: An incredible story.

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