Replication and re-engineering

Manage Mentor
Making Breakthrough Innovation Happen
Porus Munshi
( http://www.harpercollins.co.in/)

Break out of the ‘fitting-in’ mindset

Product innovation often flows from the developed world into India, bemoans Porus Munshi in Making Breakthrough Innovation Happen: How 11 Indians pulled off the impossible. “The belief we have managed to create for ourselves is that we are good at replication and ‘re-engineering.’

More