The disturbing trend

Books of Account
Going Green
Andrew Kakabadse
(http://www.tatamcgrawhill.com/)

Why CSR often fails

Corporate social responsibility (CSR) is often thrust on the shoulders of management, even as the board remains a bit removed from reality, observes Andrew Kakabadse in one of the essays included in Going Green. He finds that about a third of the world's top teams are permanently divided on vision. "So you'll have the chief executive and the various directors going into meetings, having a really good discussion, making a clear decision, and then walking out of the meeting and doing something different to what they just decided."

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