Book MarkGetting Your Point Across
Phillip Khan-Panni
( http://www.macmillanindia.com/)
Make words work
The right choice of words can make a big difference to the vividness of your communication, says Phillip Khan-Panni in Getting Your Point Across, third edition. “The right words can move grown men to tears and mobs to revolution. They can enthuse, inspire, and motivate your audience far more than facts alone — even if they happen to be German, whose preference for facts is legendary.”
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