Friday, February 13, 2009

An era of grey conformism

Book Mark
Consumer Culture and Postmodernism
Mike Featherstone
( http://www.sagepublications.com/)

Conformism to vivid choice

Those who seek to ‘educate the common people into better tastes’ find the popular tradition of carnivals, festivals and fairs disturbing. Such a tradition is derided as celebrating ‘symbolic inversions and transgressions of the offi cial culture as well as the excitement, untamed emotions and direct bodily pleasures of fattening food, intoxicating drink and sexual promiscuity,’ writes Mike Featherstone in Consumer Culture and Postmodernism, second edition.

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