Monday, January 26, 2009

Psychiatric intervention on investors' behaviour

BookValue
Beyond Greed and Fear
( http://www.landmarkonthenet.com/ )
Hersh Shefrin

At peace with losses

You could be suffering from ‘get-evenitis’ if you have difficulty in making peace with losses. “Investors who are loss averse realise more of their paper gains than they do their paper losses,” writes Hersh Shefrin in Beyond Greed and Fear: Understanding Behavioural Finance and the Psychology of Investing.

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