Competitive Strategies for Service Businesses
Deborah C. Sawyer
( http://www.jaicobooks.com/ )
Where to look for financial intelligence? The obvious first step is to keep a lookout for any published price or fee data, in articles or news reports, says Deborah C. Sawyer in Competitive Strategies for Service Businesses. Such intelligence needs to be captured at first sighting; it can be difficult to track down later, she advises.