The Elegant Solution: Toyota’s Formula for Mastering Innovation
Matthew E. May
Do you feel alone in your organisation, like no one is listening? Take heart, you may not be alone — “those below you and above you feel the same way,” writes Matthew E. May in The Elegant Solution: Toyota’s Formula for Mastering Innovation ( http://www.crosswordbookstores.com/ ).
May has been associated with the University of Toyota for nearly a decade. His book is not about cars, but about the process that implements ‘a million ideas a year’. The engine of innovation draws its energy from every level of the organisation.
“Innovation isn’t about technology. And it’s certainly not about manufacturing. It’s about value, and opportunity, and impact,” says May. “At Toyota, every idea counts. It’s an environment of everyday innovation, the direct result of a fanatical focus on getting a little better, daily.”